China’s auto industry has worldly ten years in the sudden growth of the future, in 2009 the global commercial emergency hammered the “winter.” How to sell with the emergency brought approximate via the impact of the market? Generally matched that the industry: adjustments in the automobile industry is a winter fire. However, the adjustments and adjustments in the spindle or the soul what is it? This is a burden that must not be evaded.

There is no disbelief that adjustments in the first position, because the global habitat has changed. Under regular circumstances, the commercial emergency to extend for at least pair years, the United States has a 30% dip in real estate, the debt emergency shall lead to the U.S. economy into negative growth in the automobile industry is a more grave recession in the real economy, one of the industry.

Own brand is the soul of the Chinese automotive industry

The face of such serious international environment, China’s auto industry actually do? The author believes that China’s automobile industry the issue of the short term, but long-term difficulties. The key lies in whether China’s auto industry can not get their own brands under the guidance of future market space.

China’s economy have been signs of warmer. Efforts of the central government, China’s economic confidence index did not decline significantly, a large number of new investments the Government has begun to show power. According to authoritative international institutions predict that China will be the first out of recession in the shadow of a large country economy. Chinese Academy of Social Sciences Department of Economics, recently held an internal seminar on the view that China’s economy will gradually stabilize during the first half of 2009, the rapid growth in the second half into the track. Additional basis for the central bank in the strong monetary and credit expansion in the scale at the same time, it may be necessary to prevent a new round of inflation. Paul’s 8 percent growth target seems to certainly be able to achieve. The problem is that short-term capital growth incentive is based on structural contradictions in the cost of further increase and, therefore, the future ability to achieve sustainable development has become a problem.

China’s car was the growth of servant demand-led model. The plight of the U.S. auto industry fundamentally does not constitute branches of our rural and the impact of engine cars, whether GM is actually plugged down, and even thought we could produce the market space. The servant market since 2002 annually to one million of the rate of growth in 2008 has been approaching ten million. This is China’s industrialization and urbanization process, the inevitable result, as shortly as the per capita revenue arrived 3,000 U.S. dollars, the car is an inevitable option for the consumer, into the family car is a continuous wave of consumption. This time the wave has just started in China, shall extend for a lengthy time. January 14, 2009 embraced via the automobile industry and the revitalization of the metal industry is planning a main positive, beneath regular circumstances, China’s auto industry and motionless perpetuate a growth rate of 15%.

The new car will be the next focus of energy

In the long term, China’s auto industry, health and sustainable development are faced with many difficulties. Including product structure, technological innovation, industrial organization, independent brand and overall competitiveness, will require the leading brands in their own, through changes and adjustments to improve gradually, to adapt to a more brutal competition in the market.

First of all, the need to adjust their own brands under the guidance of technology strategy. Over the years, China’s auto market is dominated by Europe and the United States, Japan and Korea brands. Made only in the low-end brands have a certain share of the market. This is the domestic automobile manufacturers have a direct relationship between R & D capability. China’s auto industry has always been along the “market for technology” through the line more than 20 years, it should be said has been the development of automotive technology and the world is getting smaller and smaller the gap. However, leading technology and core technology is still mainly rely on the introduction of a joint venture, self-developed technology in the vehicle technology is still very low weight of possession. Must be soberly aware that, as a result of domestic and foreign automotive technology automotive technology to reduce the gap significantly, through joint ventures and technology spill-over effects was significantly decreased. Domestic automobile manufacturers have to adjust technology strategy. From the past to introduce technology-based and self-adjusted to the introduction of R & D strategy of attaching equal importance to technological progress. Only increase the R & D efforts, increase investment, increase the introduction and cultivation of talents in their own brands under the guidance of the independent intellectual property rights have become better in order to enhance their core competitiveness.

With the advent of the economic crisis, the International Energy exacerbate the contradiction between supply and demand and to upgrade environmental protection, clean energy development by the formation of new industries will become cyclical and prosperity of the next round of the starting point and support points. New energy vehicle will play a leading role in industry. In the development of clean energy vehicles, the domestic and foreign manufacturers are basically in the same starting line. A new round of competition is not only a brand-led strategy of technology leadership struggle is also a dispute over technical standards.

Secondly, the need to increase their own brands under the guidance of the industrial concentration and integration. China’s automotive industry through the low concentration of well-known, both the vehicle or parts, of the highly fragmented industrial organization is unique in the world, which is local protectionism and even past the local-based development strategies are directly related. The economic crisis brought about by the difficulties of the operation of the focus to the automotive industry, industrial restructuring and M & A provided a good opportunity. National introduced the revitalization program for the automotive industry with special emphasis on supporting the development of independent brands, and hopes that its own brand of mergers and reorganization, and enhance the national brand of industrial concentration, market their own brands to improve competitiveness. Large Automotive Group should take this opportunity to expand, not only to the horizontal extension, but also further upward vertical extension of the lower reaches, not only to expand the acquisition of spare parts, mainly to the extension of the modern automobile service industry.

Third, the lack for a sweep brand positioning. Today’s auto market, commodity performance, qualities and operates, the difference is obtaining lower and lower, which led to differences in the brand shall have a unlike charisma. In overall, the spacing of China’s auto marks in majority low-end market. This is a option of proceeding from existence, afterwards all, China’s possess marks from the reliability of branches and elements to car safety and reassure, likened with the global high-end marks motionless have a sure gap. Brand spacing of the red flag from the Prime Minister of an endorsement to the township of car, declining all the way down, but in observation is a choice. In observation, we can not be higher beneath conditions of scientific advocate to build high-end automotive brands. Light, flexible, fuel-efficient, environmentally friendly brand of small displacement may be more in queue with China’s market demand. In the revitalization of the outline of the automobile industry, chasing 1.6 liters displacement, where the majority of ordinary people’s consumption must be more suited. China’s auto market and the pyramid-type framework, as well as China’s auto market location of its possess brand enough space left. We must first explicitly realized that merely with enough scientific accumulation and accumulation of consumer customs afterwards the car, China’s possess marks to the market at a relatively high-end access to the advantage.

Can not follow “like powering a BMW, sitting as the Mercedes-Benz”

In addition, China’s automotive industry need to give their own brands strong cultural. China’s auto brands in the market weak competitiveness, not only because of the lack of adequate technical support, but also because of the lack of a profound cultural. On the car brands, only consumers of a brand value of the aspirations and cultural connotation of the concept of full recognition, the brand can get in the market value of the brand should be. For example, the German car brand that, for the 1-second response to the brand as follows: Mercedes – Benz: the quality and reputation; BMW: a sense of movement and “the best driving car,” the sense of superiority; Audi: Technical victory. China’s own brand of foreign experts in commissioning the design requirements “like driving a BMW, sitting as the Mercedes-Benz.” The appearance of the actual developed a similar feeling. However, marketing does not seem to have a real experience for such brand recognition, mainly on the technical details of dealing with minor defects are always constant, so the price has dropped lower and lower end of the civilians. In addition to the technical difficult to achieve the perfect degree of high-end brands, the lack of cultural elements into the brand is also one of the main causes of failure. As a branding expert, I certainly hope that China will be able to produce vehicles like the British Rolls-Royce, or Rongwei, as with MG aristocratic culture of the brand origin, but, because of our own technology, we can not the car brand in China in ancient times under the chair of the cultural background?

Although the Chinese have favoured three-box vehicle that is subject to the influence of very vintage sedan seating, but emblems should furthermore be a heritage accelerate with the times, and it comprises should be of customary Chinese heritage of harmony, moderation, modesty, the air, but furthermore should inject more components of up to date latest tendency, there are plentiful up to date and character, to actually get the goal buyer assemblies agree. Therefore, the casting heritage, premier the latest tendency, display character, has become the vehicle emblem to be worried about the competitiveness of the elements.

Sinopec territory to infiltrate

PetroChina Sinopec strategies to infiltrate the territory of the East China. Yesterday in the oil-related basis, the prevailing administration centre of China National Petroleum Corporation strategies to advance the gas places in Jiangsu Province’s financial endeavour in the province as at the end of 2015 China National Petroleum Corporation strategies to have a least 800 topping up stations.

It is learned that in the Jiangsu province China National Petroleum Corporation owns about 500 gas stations, which means that the distance of its goal of 800 at least 300 of the gap. “The new development is expected to be a year of about 50 tasks, sharing of provincial and municipal level to the company is expected to be developed each year to about five.” The source went on to add.

“Sinopec is of Jiangsu, the sphere of influence area. Sinopec’s sphere of influence, including South China, Central China, East China. And in the oil markets in the region, including the Yangtze River, north of the region, in addition to Sichuan and Chongqing.” Editor-in-chief of China told reporters station network said. According to the information easy to trade statistics, at present, Sinopec owns gas stations in Jiangsu Province about 2500, far greater than in the oil 500.

“The greater the scope terminals occupied the more favorable, although Sinopec Jiangsu belong to the region, but conditions permitting, will try to expand in the oil.” But the editor-in-chief also said that the two giants in the field the other side there will not be too the entry of a strong, on the one hand, the current market is already saturated bias, on the other hand, in each other’s forces in the region it is very difficult competition.

Sinopec Jiangsu provinces related to this, said: “Judging from the current layout of the retail market, the southern Jiangsu region has been saturated, the newly developed northern Jiangsu area gas stations should be easier, and every year we also developed a new task through the new, the way the acquisition and leasing in recent years by the province’s 100 or so years, so in an average increase of oil a year 50 should not be a big problem.

March 26 Annual Report released by TCL Group, despite a wish to surrender the respondents – and the attribution of total profits of listed companies has improved significantly with a net profit of both, but the significant export-oriented enterprises overseas sales growth rate obviously slowed down.

TCL Group of China is only a microcosm of house electric appliance enterprises in overseas markets shrink, the “made in China” will endure the check of winter? An commerce that shrinkage in the trade items of the check, the hardworking going by car the functional change and household demand, Chinese dwelling appliances are the key to enterprise transformation.

Performance: sales in overseas markets slide

TCL Group announced at the annual reports, the total profit of 6.59 billion yuan, up 45.66 percent, ownership of listed companies net profit of 501 million, an increase of 26.60%. Achieve this year’s TCL Group operating income 38.414 billion yuan, of which 37.367 billion yuan sales revenue. By region, sales in the domestic implementation 20.693 billion yuan, accounting for 55.38%; achieve overseas sales of 16.674 billion yuan, 44.62 percent ratio.

The export-oriented enterprises in China last year made a good record, for a total sale of 4,184,000 Units LCD TV, an boost of 233.1 per hundred, the international market share expanded from 13 to No. 8; TCL Communications, the total sales capacity increased 15 %; dwelling appliance commerce, accomplish a whole earnings margin expanded year-over-year. However, the overseas enterprise by the international economic urgent position influence.

Some export-oriented businesses are in addition affected. Chinese Business Net said, the trade overseas size of in the household air-conditioning notably down this year, sales of overseas markets to shrink.

“50% of home air-conditioning products are in overseas sales, so the shrinking overseas markets, the impact of the industry be quite tremendous. From the domestic market, the impact of air-conditioning sales are the major real estate and weather, the whole, domestic air conditioner market this year will probably face a very grim environment. “analysts at SG Securities appliances Hung told reporters.

Chinese Business Net facts and numbers display that in January 2009 the total household trade items of 1.9 million air-conditioning flats, sales of 360 million U.S. dollars, with sales in January last year to 3.36 million flats, contrasted to total sales of 550 million yuan, down nearly by half.

Strategies: to the arising market

TCL Group’s overseas markets have been corrected at the matching time fortify its efforts to move into arising markets. TCL Group, said that even though the worldwide fiscal critical purpose has changed the demand for arising markets, but the financial gathering in the Middle East and Africa’s Successful Strategies for Product sales, partially counterbalance by diminishing sales in other elements of the impact.

“Shrinking market demand in Europe and America, many of dwelling electric-powered appliance enterprises to bear out constructive modification trade overseas from Europe and the United States slowly deduced markets of deducing nations to arising markets in rank to realise the intent of falling the risk.” Hung advised reporters that when .

Consisting mainly of home appliances to OEM products at the market may be the first to find a way out of the winter. United States President of the Group of refrigerator Wang Jianguo told reporters that Europe and the United States consumer market brought about by reversing the downturn to their OEM-based opportunities. “As the economic downturn in consumer spending trends in polarization, on the one hand towards the high-end market, in the end users will turn to low-end market. Our main products are mainly low-end OEM products, sales at supermarkets and other channels, Order the current continued to grow, often in short supply this year. ”

Wang Jianguo, this year the United States and overseas sales of refrigerators objective set at 30% expansion, “is looked frontwards to to total sales at 25 million entities, one of the enormous bulk of yield for the OEM.”

Deep household market TCL Group has furthermore become a way of restructuring, and dynamically connect the “home appliances to the countryside,” the bivouac of its open-channel hue television sales. Early in March, the business broadcast add “appliances to the countryside” since, TCL general television sales increased 16 per hundred, “home appliances to the countryside,” the thriving sale of 351,800 Units. Start-up household demand to make up for some of the trade items gap continues in the doldrums.

Yesterday, the Department of Public Works note CRT hue television groups will advance the trade items levy refund rate to 17%, furthermore burdened by the heaviness of the hue television enterprise bind loosened.

“2009 Seoul Motor Show,” April 3 at Goyang Korea International Exhibition Center started to become the major topic of environmentally-friendly vehicle.

Seoul Motor Show is the largest automotive public display in Korea, Korea is in addition the only acknowledged by the World Association of Automobile Manufacturers International Motor Show. The public display set up in 1997, this year is now the 7th.

From eight nations and districts, 158 vehicle exhibitors, encompassing Korea, Germany, the United States, Japan, 17 Chinese enterprises and household vehicles, for example eight nations and districts and 141 auto components enterprises supplies.

Show a total of 23 new models, including Hyundai Motor and other enterprises in the global launch of the first vehicle section 9, the first time in Asia, the new paragraph 5, as well as the first debut at the Korea model 9.

The biggest highlight of the show are, South Korea, Japan and other car companies to launch a number of environmental protection, energy saving, efficient new models, launched a “green car of the game”, showing the future development of auto industry trends and direction.

Hyundai Motor in Korea the world’s first hybrid Avante LPI public and quasi-medium-sized hybrid (hybrid charging) notion vehicle HND-4. This vehicle is 150 hp greatest power, motor 1600cc, with polymer lithium-ion electric battery, a ascribe may be workout up to 64 kilometers. Roof for the solar units constructed panoramic glass, heating scheme amenities will be developed by power utilisation to a minimum. Kia Motors furthermore commenced the “Forte LPI Hybrid”, Soul and hybrid-type Ceed. Korea GM Daewoo in South Korea the first time a new lifetime of GM plug-in hybrid – “Chevrolet Volt”.

The first time become involved the Seoul Motor Show Toyota Motor, in the public displaying auditorium set up a “hybrid zone”, illustrated the hybrid Lexus RX450h and other goods all through the output line, furthermore brandished a Toyota hybrid-type — – third-generation Prius.

Japan’s Honda Motor is also on display in Japan in February this year, the popularity of the introduction of the second generation of hybrid-type models “Insight”, and the concept hybrid sports car-type “CR-Z” and so on.

Seoul Motor Show Organizing Committee Chairman Xu wen introduction, the current scale of the Seoul Motor Show Although not as good as the last, but the subject show a clear-cut at a 10-day show period, the number of visitors is expected to reach 100 million, and generate 1 trillion won (about fifty million yuan) in economic effects, export performance is expected to exceed discuss 1.2 billion U.S. dollars (about 8 billion yuan).

Barack Obama President of the United States on the 30th rejected the auto industry giants GM and Chrysler’s restructuring plan, the requirements limit the two companies plan to reform again, or else we may ask them to bankruptcy reorganization. This “news” related to the global car makers worried about the other.

Concerns related enterprises

GM and Chrysler businesses restructuring or bankruptcy, will leverage other nations in the world auto industry. Obama has been the restructuring design was turned down by the Government, the international auto commerce supply charges usually fell.

In augmentation to a worldwide market, GM and Chrysler in addition has a large number of production plants throughout the world with the brand. With which they are linked, right away or obliquely, some enterprises. In Europe, GM owns Opel brand label in Germany and Sweden Saab brand label, Chrysler is toiling with the Italian auto oversized Fiat to consider support matters.

In Asia, Japan’s Nissan Motor Co. and Toyota said that GM and Chrysler if the bankruptcy of their local bureau bureaus in North America will have an consequence on the operation.

Nissan and Toyota elements and elements employed in North America as well as generic manufacturers to deliver elements with Chrysler, the two financial gatherings bankrupt elements supplier may cause a flexible chain of bonds reaction. These elements and elements supplier, embracing Delphi Automotive Systems, Bosch Auto Parts Company and TRW Automotive Group.

Affect all government

The United States Government’s conclusion, broadcast soon after the Canadian government broadcast that GM and Chrysler turned down the restructure program. The two businesses have several manufacturers in Canada, after the Canadian government to demand assistance.

In Germany, Opel manufacturers with North Rhine – Westphalia state agents said the United States Government’s general mind-set in the direction of the company’s hard-line stance of the German government government may be softening, in order that the Government is eager to release the German Opel.

In Sweden, development and major representatives of the Department of Energy and about Lan said that Sweden is afraid, may tempo the sale of GM’s strategies to Saab.

View of the pros and cons of both boundaries

Consultants and in harmony with the general government basis said, if GM filed for bankruptcy security, there is manipulate through bankruptcy reorganization proceedings to the reorganization of the financial gathering assets to a new high-quality financial gatherings in liquidation by the bankruptcy court auction of substandard assets, all re-signed with the creditors, trade unions and bond supplier to basically organised and clean-up of obligation, back on track.

However, Reuters journal instrumentality that this arrange may be arduous to realize, the more the longer the delay.

First, even if the general achievement of spin-off low-quality assets, but from the automobile commerce because of study and development, components provide, assembly and the flow of convoluted, time-possible reconstruction of collaboration, high-quality assets at very tough to be completely independent.

Second, highly charge bankruptcy, “the every part of auto development will carry tragic consequences.” General in February incisive out that the conventional insolvency processes demanded government-funded, a least 30 billion U.S. dollars. The financial gathering has so far accepted 13.4 billion U.S. dollars assist loans.

Third, the professionals accept as factual that the fast GM bankruptcy would deprive the opening to entire the reorganization, not to mention not successful. University of Maine School of Law, Bankruptcy Law, Professor Lois Lupica said: “The need to address the long-term problem. The basic difficulty here is that enterprise form no longer.

Speaking of the rapid response has to put under the Sony KDL-52Z4500, which located in the high-end LCD TV market, in succession to the design before the X series of suspension designs, projective indicator of

Designed to be retained, line drawing gives a very refreshing feeling. Central Sony logo when turned off and the general look of the little difference between television, but after that they can turn milky white boot light, the set

Accrued feel quite unique.

In the specifications, the use of FULL HD high-definition panel, resolution up to 1920 1080, using 10bit panel driver technology, the more natural color between the over-smoothing evenly. Amazing

Motionflow 200Hz four-speed drive technology, so that all the LCD TV market to catch up, creating a refresh rate of LCD TV sets a new high. WCG-CCFL backlight color Yan Liang, image processing primer

Engine upgrade to BRAVIA ENGINE 2, greatly enhanced the ability to deal with the screen at the same time to give users the enjoyment of immersive images. In addition humanized design and powerful entertainment features, but also Sony

KDL-52Z4500 loom features. In sound quality, the Sony KDL-52Z4500 has given us a new experience, excellent audio speaker design upgrading is very clear, together with the new S-Force Front virtual

To be surround sound system, Sony KDL-52Z4500 LCD TV at the same size advantage in the show sound effects.

At interface with, the Sony KDL-52Z4500 is equipped with three HDMI (one group of side), a USB interface, a PC interface, an antenna input terminal, an S video input terminals, 3 Group AV terminal

, Group 2 and so on mainstream component interface.

Reference Price: 21,200 yuan

Edit Comment: Sony KDL-52Z4500 biggest selling point is the frequency of 200Hz, at your watch fast-moving action scenes, it can provide a more clear and smooth picture. But something good price

Grid natural does not come cheap, if some friends are willing to taste of delicacy, they can consider the purchase, it is necessary to know 200Hz flat-panel television market, so far only this one model.

Recently, the U.S. professionals, after painstaking study through the “guidelines for the protected use of wireless phone.” Criteria obligations, exception from crisis situations, young children under the age of 12 not to use wireless phone. The cause is that the child’s skull is narrower than mature individuals, so young children soak up more emission on. And after a 12-year-old, the skull, the stepwise development of complicated, the use of a somewhat little risk of wireless phone.

At the matching time, skilled population in addition recommend that some population savour the portable handset when the warning chronometer, which is very horrid behaviour, the body will accept more electromagnetic release of energy, portable handset or even advance the risk of mishap damage failure.

Experts recollect that the United States, do not portable handset when the warning clock. Do not depart to bed at after dark will be on the bedside handset (especially the pillow below).

Cell telephone calls as short as likely, more than 15 minutes of the call, choose the best plane. Cordless telephone emission and the identical wireless phone. Therefore, long-distance plane should be used. The time when the feeble pointer (especially in the train or vehicle, for example wireless transport), it is best not to use wireless phone. Cell telephone pointer because only one cell or two units, the mobile telephone handed out by the strongest low-frequency electromagnetic radiation.

Reference price: 4990 yuan

Recommend reasons: cost-effective, full HD

Although TCL L42M61F LCD TV market for some time, but from the listing has been very active market are the mainstream products, not only with ultra-affordable price, but also in performance

Also has very good performance. Especially since the recent offensive launched by the spring of promotion, this TV’s price has fallen to 5,000 yuan or less, the temptation is very large, interested in many concerns may wish to Friend

Click.

TCL L42M61F color LCD television appearance of the use of black, even the base color is also used in black, with the television at the base between the use of a silver-modified lines to do, breaking the monotony of black.

The television appearance of the most unique is that it should be the base, the base use of spin crystal suspension technology, using a metal pull aluminum material, although the use of black color but also give people a clearance

Cool feeling.

TCL L42M61F LCD TV has a 1920 1080 physical resolution, 6000:1 dynamic contrast ratio, 550cd/m2 brightness, 4ms response time, as well as the ultra-fast 178-degree viewing angle. With

When the television screen is also the use of cold technology and bright colors backlight-yan (XWCG-CCFL), with the latest dynamic figure DDHD3 chip enables high-definition screen to enhance the effect to be larger.

Audio area, TCL L42M61F LCD TVs continue to use the figure DDAS dynamic sound Valley technology, and the user can use the clock (permanent clock) to manage, it also supports intelligent audio

.

Interface, TCL L42M61F LCD TV apart from ordinary component video, S video, AV input and output, PC interfaces, also has HDMI, as well as four USB interface, allowing users to use the television

Families can get to enjoy home entertainment center.

Kawaii fashion candy machine Z30

More and more digital camera market segmentation, especially for fashion DC groups ,08-09 years, more manufacturers will be women from the DC machine independent fashion. Such products for more emphasis on appearance, great efforts will be completely up in the design. Its target consumer group is also for the many 20-year-old female users, their consumption determines the emotional impulse to buy, often only need to look favorable, it is sufficient to promote purchase. While the camera on them, the more possible is to serve as the role of fashion accessories, DC to take photographs of the fundamental features, while more have been watered down.

Although probably a lot of photography enthusiasts disdain for such products, but can not be denied as the living conditions of the progress and spending power increases, the exclusive fashion female independent emergence of DC are inevitable. Even has been known for a conservative and prudent Canon also launched last fall PowerShot E1, E Series This new product line, the future will be independent of female fashion Service.

Like with the Canon, Fujitsu is also a veteran of traditional imaging companies, and its DC Products are focused on consistent quality first, not good at working hard at the surface. However, with the Z series periscope lens card machine appears, Fujitsu Kaiqiao, the start up route in the fashion forward in big strides. Although the Z series machines at card market is not the most popular, even in the Fujitsu product line is not re-head, it’s undeniable that almost every product has its own unique characteristics, can brighten people.

Model FinePix Z30

Effective pixels * 1 10,000,000 pixels

CCD sensor 1/2.3 inch CCD

Storage medium of memory (about 50MB SDHC memory card * 2

File Format Still Image: JPEG (Exif 2.2 version * 3)

Movie: bring the voice of the AVI (dynamic JPEG)

Audio: Camera File System with the design of standards-compliant / DPOF-compatible with)

Pixels images Still Image: 3648 x 2736 (10M) / 3648 x 2432 (3:2 format) / 2592 x 1944 / 2048 x 1536 / 1600 x 1200 / 640 x 480 pixels

Lens Fujinon 3x optical zoom lens, F3.7 (wide angle) to F4.2 (telephoto)

Lens focal length f = 6.3 to 18.9mm, equivalent to 35mm camera 35 mm to 105mm

Digital Zoom About 5.7 times

Aperture Value Wide-angle: F3.7 / F8.0, telephoto: F4.2 / F9.0

Focal length (from lens surface) Standard:

Wide angle: approximately 60cm to infinity

Far: about 60cm to infinity

Macro (close-up):

Wide-angle: about 8cm to 80cm

Far: about 60cm to 3.0m

Sensitivity Auto / equivalent to ISO64/100/200/400/800/1600 (Standard Output Sensitivity)

Exposure Control TTL 256 zones metering

Exposure mode Program AE

Shooting Modes Intelligent Scene Recognition (SR Auto), automatic, natural light, natural light + flash, manual, double anti-shake, continuous animation

SP:

Auction, Portrait, Landscape, Sports, Night Landscape, Night Scene (tripod), sunset, snow, beaches, museums, parties, flowers, language

Shutter speed (Automatic mode) 1 / 4 second to 1 / 1000 second, (All other mode) 3 second to 1 / 1000 second

Continuous initial three (maximum 0.6 / sec) The final three (maximum 0.6 / sec) Long time

Focus Autofocus (Multi, Center)

White Balance Automatic

Default: Sunny, Cloudy, Fluorescent (Daylight), Fluorescent (warm white), Fluorescent (cold white), incandescent

Self-Timer About 10 seconds / 2 second delay, double self, group self

Flash Auto Flash

Effective range (ISO auto):

Standard:

Wide Angle: Approx 70cm to 3.1m

Far: about 70cm to 2.7m

Macro (close-up):

Approximately 30cm to

Flash mode

Turn off red-eye correction: automatic, forced flash, the prohibition of flash, Slow sync. Open the red-eye correction: Red-eye Reduction Auto, Red-eye reduction + forced flash, the prohibition of flash, Red-eye reduction + slow sync.

LCD display 2.7 inches, about 230,000 pixel TFT color LCD display, vision rate of about 97%

Filming 640 480 pixels / 320 240 pixels (30 / second) with mono sound

Shooting function Intelligent Scene Recognition (SR Auto), Face-priority (with automatic red-eye correction function), Best framing, frame number memory, etiquette mode

Playback Face-priority (with red-eye correction function), slides, cutting, blog mode, playback type, number of screen playback (with Micro thumbnail mode), arranged by date, Image rotate, Voice Notes

Video output NTSC / PAL selectable

Digital Interface USB 2.0 high-speed

Power Supply NP-45 lithium-ion battery (included)

Size 90.5 (wide) x 59.0 (high) x 25.7 (thick) mm (excluding accessories and attachments)

Weight About 116.5g (excluding accessories, batteries and memory card)

Spring 2009 New Medium, Z series introduced a new low-end entry-level card Z30, a Z20 version of the upgrade, Z30 is Kawaii Fan abuse will play to the extreme, and absolutely lovely magnificent shape can easily capture the hearts of young girls . And extension of Z series of style, low prices are still so Z30 has the same level of cost-effective insurmountable opponent.

A low resource consumption, little environmental pollution and salt-free dyeing technology, at a recent town is located in Shaoxing Anchang organize textile golden Ltd. successfully developed and applied in bulk cotton, CVC, nylon and other fibers into cloth dyeing Medium. Two days ago, golden textile companies have the technology to the National Patent Office declared the two patents.

Golden aim is a collation of textile dyeing and publishing an annual yield of 80,000,000 meters of Buda business bosses Jingen land adhered large significance to power keeping and ecological protection. A couple of years before, he and some of Donghua University in Shanghai to converse to be a Teacher information: due to the customary dyeing method needs the use of numerous inorganic salts, and the submission of inorganic salts there is a grave difficulty of ecological pollution. Therefore, there is no saline in dyeing expertise study and development. However, the high cost because of the submission can not be utilised in capacity production. Lu Jin-Gen that the data directly cognizant of the opportunities. Soon, he set up his own business at the salt-free dyeing expertise study and development group.

Golden company’s expertise R & D staff in the objective directly after the check in the lab to do. Abroad because there is no precedent for this expertise, all depend on to perform their own study to explore. R & D in alignment to change the fiber with a contradictory electric auxiliaries, mechanical employees until 2007 effectively evolved salt-free dyeing auxiliary chemicals and low-volume applications. However, they furthermore came across the difficulty of high cost of publishing and dyeing. In this consider, technical and mechanical staff in the company’s powerful support of the authority, to extend research. They are low-cost chemical raw components assortment as the best synthetic additive formula; a change in the customary publishing and dyeing expertise, at the outset will be dyeing gray piece of cloth on the ambient warmth of the container, gradually through the freezing revolving mill will be one swap fabric, and then will be revolved up piece of cloth, and then put in salt-free dyeing the dyestuff vat. Numerous checks and eventually did well in apprehending the high cost of the submission of this problem.

According to introduction, for the dyestuff to be adsorbed on fiber piece of cloth, the customary dyeing piece of cloth each cylinder should be one stained Add 200 kg of saline to make fabric color. Emission of large-scale use of inorganic salts, both an boost of work power, but furthermore origin ecological pollution. Salt-free dyeing auxiliary fibers can be changed to deal with its cationic exterior, which in dyeing with reactive dyestuffs encompassing anions developed upon the culmination of staining affinity.

Golden textile company independent research and development of non-salt and salt-free dyeing auxiliary dyeing technology, high-tech, low resource consumption, less environmental pollution, good economic returns, to promote the value of highly. Last year, the company is about two-thirds of 68 million meters of dyeing fabric dyeing cotton fibers, the New Year to more than 530 tons of salt, reuse, and 20,000 cubic meters of water-saving, and fixing the rate of dye greatly improve, dyeing fiber handle well, colorful.

The company’s salt-free dyeing of fabric issuing and dyeing technical knowledge of recent textile development by the provincial Institute of Textile Testing Center of detection, the polishing fastness, bathing fastness, shade of color fastness to perspiration-resistant are in line with countrywide standards. Enterprise is in the method will be stated to the technical knowledge, bring ahead a countrywide systematic and technological improvement rewards and countrywide high-tech enterprises.